News Desk, News Nation 360 : For the next Durga Puja celebrations, BIBA, the top domestic fashion brand in India, is teaming up with Tollywood star Ritabhari Chakraborty. The cooperation will see the Salt Lake store in Kolkata unveil the much-anticipated Pujo collection, adding to the festive excitement. By entering the Indian market, BIBA was able to maintain its distinct position in the
retail clothing sector. BIBA is at the forefront of revolutionising Indian fashion through its carefully curated boutiques, focusing on customer comfort and happiness while providing the best selection of trendy items. Now is the moment to embrace festivals, dancing, and devotion as the colourful Durga Pujo draws near. The latest collection, which has vivid colours, detailed needlework, and graceful designs that encapsulate the essence of this momentous event, masterfully combines fashion and traditions. Ritabhari Chakraborty stated that to help the women feel their best during this Christmas season, she is looking forward to meeting with them and giving a personal touch to their styling and dressing. BIBA's line, which features everything from elegant to casual, is a tribute to the qualities of Goddess Durga, who represents beauty and strength—qualities that also embody the modern Indian lady.
Pic - Krishnendu Kundu
