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Writer's pictureAnustup Kundu

To Celebrate the Rich Culture of West Bengal, Britannia Gobbles Cakes has Launched a Limited-edition Heritage Pack

News Desk, News Nation 360 : Cakes have traditionally represented the joy of these occasions, whether they are large gatherings or private time spent with loved ones. As a tribute to West Bengali culture, Britannia Gobbles Cakes has introduced a unique legacy bundle inspired on West Bengali customs. The new packaging aims to revive positive memories of Britannia's close relationship with customers while also celebrating the region's rich heritage. The Heritage Pack's packaging design showcases the Howrah Bridge, a timeless representation of the state's history. The West Bengali people can relate to every element of the design, which celebrates their happy and connected times of love and enjoyment. Speaking about the launch, Yudhisthhar Shringi, Chief Business Officer, Adjacency Businesses, Britannia Industries, stated that Britannia has been lucky to be a part of West Bengal's rich cultural heritage for a long time. There is much more to their Britannia Gobbles Cake Heritage Pack than just a delicious delicacy. a representation of something. Britannia becomes a part of the life of the customers through this cake, which symbolises all occasions, no matter how big or small. They are eager to improve their relationship with their customers. Britannia Gobbles Cake is now a staple at many happy gatherings, from tea breaks to family get-togethers. They changed the name of Britannia Gobbles Cake to "Shonar Banglar, Moner Khabar." This heritage pack will be a reflection of these treasured ties, whether it is at a quiet moment or a light talk with friends. As part of the promotion, Britannia Gobbles Cake has launched an exclusive e-commerce activation that will bring the brand closer to consumers.


Pic - Courtesy



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